This Arby’s still sports the classic ten-gallon hat sign. Once common across America, these oversized advertisements became harder to find as restaurants remodeled and updated their branding.
Founded in 1964 by Forrest and Leroy Raffel, Arby’s used the cowboy hat to catch motorists’ attention from a distance. Tulsa retained several examples long after other cities traded theirs for newer signs. Quite a hat to hang above a roast beef sandwich. 08-17
UPDATE: Several vintage hats survive around Tulsa. Another authentic Tulsa Arby’s neon sign has been preserved indoors at the Stokely Event Center. 06-26
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Arby's
