The angles on this Ban-Dar sign look somewhat like a tail fin to
Valley Plaza Photo by RoadsidePeek.com
Many shopping centers marquees were built with the use of multiple pillars,
space age looking cross centers, and balanced leg beams. Below are a few
examples of such shopping center signage.
Northern California Photo by RoadsidePeek.com
Much of the signage built during the space age era can be found with
holes either at the base of the marquee or on the sign itself. These "weight
saving" holes were thought to be an efficient use of material, since
no structural rigidity was lost.
AutoZone Photo by RoadsidePeek.com
Googie lettering, huge marquees, and boomerangs in place of arrows were
also signs of the mid-century era. Below is an example of supermarket
Callan Realty Photo by RoadsidePeek.com
One characteristic of "googie" signage is utilization of different
types of shapes to make up a sign. For example, Simon Rents uses an oval,
rectangle, and boomerang arrow to make up its marquee.